from Hyperfair blog

Gamification is big buzz word getting a lot of notoriety at the moment and Hyperfair is falling right in the mix. Like never before companies large and small are flocking to gamification, or the application of gaming elements to non-game environments, to incorporate in everything from HR training to direct marketing. Hyperfair sees this application as an advanced step, where companies are finally embracing fun.

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It might seem like a simple concept, but fun improves everything from overall satisfaction to attention span and can be the difference in a customer returning or an employee efficiently completing a task.

Still, like any other tool, it is important to understand just how to employ gamificiation. In a society that has gone virtual, In a recent article, “Play to win: 7 steps to making gamification work in enterprise,” Venture Beat delves into this trending concept and correctly applying it to the corporate world. For all else call Hyperfair!

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